Tula's Purple
Wednesday, June 11, 2008

As we get further in the marketing process, we have more and more materials that highlight the company’s signature color and I thought I would share why this color is so meaningful to me. Purple is the color of Pancreatic Cancer and it has been chosen as homage to my mother. Also, the other day, I heard a wonderful analogy on the symbolic importance of the color purple. Purple is a mixture of blue and red. Blue, symbolizing strength and foundation, and red, symbolizing energy. Each day, I strive to ensure we have a strong foundation upon which to launch our products, and the necessary energetic team to get it done. Purple is truly at the heart of the company.
Labels: pancreatic cancer, purple