The Inconsistent Beauty in All Natural Foods!
Monday, April 6, 2009
I can remember the first time that I understood how un-natural some food products really are. I was about 5 years old sitting at kitchen table across from my Mom. In front of my Mom was a cutting board, knife, and a shiny new red apple that we just had gotten from the store. My mouth watered as Mom sliced the beautiful red apple in half. It was like slow motion as the two halves parted and rolled onto each side of the cutting board. Instead of seeing crisp, juicy, white flesh, I saw how the red dye from the skin of the apple, applied to make it look shiny and nice, had seeped through the flesh, to the core. Talk about hitting me over the head that all-natural beauty truly comes from within.
Well, I am remembering these lessons again today. As you all know, have an all-natural whey protein-enhanced yogurt. Today I sampled our latest product run. Today's product was slightly thicker than "normal" and last week's product was slightly thinner than "normal". I don't know if you could detect it, but we can! We could eliminate this variability if we used modified starches like Yopliat and Dannon, but we have decided that all-natural beauty is what we stand for. At the same time, we are doing everything we can to deliver the same texture yogurt each and every time. In the meantime, we are remembering that No Two Things in Nature Are Exactly Alike and that's the beauty of it! We hope all our loyal consumers agree!
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